Business writing workout

90 minutes – over breakfast or lunch

The facts about words at work are telling. A grammatical mistake on your home page can cut your online sales by half. A strong subject line can push your email open rates over 20%. We’ll help your team brush up their business writing with a high-impact, tailored training session that won’t disrupt their working day.

Sample course outline

  • Why words matter at work
  • Message-channel-audience
  • Five simple steps to harder-working words
  • And four potential pitfalls
  • Beyond plain English – writing colourfully
  • Three books, five bookmarks and two free tools

Leave behinds

  • Handout, including course exercises and examples
  • Style guide
  • Course slides


  • Saying what you mean – ditching puff and padding
  • Instant impact – from passive to active; abstract to concrete
  • Adding colour – choosing your words wisely


  • Following the course, your team will
  • Understand the commercial value of good business writing
  • Start to think like communications professionals
  • Gain five simple quick writing wins
  • Identify four areas where they may have bad writing habits
  • Understand what they need to do to keep improving
  • Be able to access ongoing sources of help – some free

We also run

  • Business writing workshops (1/2 and full days)

> Tell me more about business writing courses

Have words with us